How To Engage Your Employees Using LinkedIn (And Build A Powerful Brand)

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What’s the main reason why some people are more likeable than others? You know, that kind of people that everyone wants to hang out with. I’m sure there are a lot of reasons for that. Although I’m not an expert in social behaviour, I’ve read a bunch of books on the subject. My conclusion is […]

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How To Get An Online Audience When You Don’t Have A Blog

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I am a huge procrastinator. If I’ve learned anything, it is how to differentiate between EXCUSE and BARRIER. Let me tell you the difference between them, based on my own story. Did you know that I am from Spain? I am. I started learning English when I was 29 —I’m 34 as I write this. […]

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The Unsexy Reality Of Working Online, And How To Improve It

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“Working online must be amazing!” This is what a guy told me some time ago. We were at a bar having some drinks, because it was somebody’s birthday. It was one of those situations where you’re chatting with a friend of a friend and comes up the question: “So what do you do?” I was […]

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This Is The Truth About LinkedIn Premium: Is It Worth It?

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Is LinkedIn Premium worth it? This is the most common question I get from people reviewing LinkedIn features. It’s a fair question, though. If you put your money into something, you want to get the most from it. Having the premium badge on your profile is kind of cool. It gives you a higher status […]

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How to get to ANYONE on LinkedIn (Included Tony Robbins)

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In this post, I’m going to tell you how to get in contact with ANYONE. I’m serious about this. This is not cheap clickbait. Imagine being able to talk to anyone in the world. Who would you choose to talk to? Maybe someone with the potential to change your life, or someone with the knowledge […]

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LinkedIn publishing

How to publish and distribute your content on LinkedIn

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I’m surprised at how many people don’t know about the LinkedIn Publishing platform (or LinkedIn Pulse). Did I say surprised? Sorry, I forgot I was talking about LinkedIn, which is probably the most counterintuitive social platform out there. Let’s be honest: they’ve built an amazing platform (my favourite one), but they have a lot to […]

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Frugal Entrepreneur or Cheap Entrepreneur — Which Are You?

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I was recently re-reading Ramit Sethi’s book, I Will Teach You To Be Rich. I love re-reading good books. I always find something new or something I missed on my first reading or that now has a completely different meaning for me. Does the same thing ever happen to you? Anyway, I was reading a […]

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content roadmap

Why is a content roadmap so important – and how you can create one

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I love my mum. But I admit it: when I was young, something about her drove me crazy when I went out for shopping with her. Let me give you some context – and I promise it’ll relate to how to create a content roadmap. A few years ago, I used to go with my […]

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LinkedIn Social selling index

This is how to measure and improve your Social Selling Index on LinkedIn

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LinkedIn is all about authority, credibility and building relationships. But the truth is, few people pay attention to those things – not, at least, in the right way. And let’s be honest: LinkedIn is not an easy social network to understand. I’ve said that LinkedIn is about authority, credibility and building relationships, but if you […]

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How To Overcome The Fear Of Teaching Your Audience

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I hate teaching. Honestly. I lack any kind of patience or any other natural skill in teaching. When I started this blog, I had many fears. But, by far, the most important mental barrier I had – and it’s still in my head very often – is the fear of teaching other people. This is […]

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